Designed to capture the maximum exposure for your home in the shortest period of time, We’ll implement our proven 14-step marketing plan:
- Price your home strategically so you’re competitive with the current market and price trends.
- Stage your home to cast a positive light on the features most important to buyers: uncluttered
- rooms and closets, fresh paint and terrific curb appeal.
- Place “for sale” signage, complete with property fliers easily accessible to drive-by prospects.
- Use an interactive QR Code/IVR system to provide free information about your home 24 hours a day, seven days a week. Each prospective buyer’s inquiry will be followed up with a personal phone call.
- Distribute “just listed” notices to neighbors, encouraging them to tell family and friends about your home.
- Optimize your home’s Internet presence by posting information in the Keller Williams Listing System (KWLS), as well as local and global MLS systems.
- Produce a 360 degree Matterport 3D virtual tour of your home, placing it on multiple websites to attract both local and out-of-town buyers.
- Advertise your property on Facebook campaigns.
- Target our marketing to include out of state buyers.
- Include your home in exclusive Broker Open Houses, allowing other agents to see your home for themselves.
- Advertise your home on our real estate blog and neighborhood e-newsletter, as well as direct-mail campaigns, email campaigns and social media.
- Create a personal property website to promote your property to prospective buyers.
- Target active buyers and investors in our database who are looking for homes in your price range and area.
- Provide you with regular updates detailing our marketing efforts, including comments from the prospective buyers and agents who have visited your home.
It is my job to bring you an offer that you want, at the price you want, at the terms you want.
To begin that process we need to complete the listing agreement paperwork. This will let me start the process of marketing and selling your home, but it also serves to protect you and your assets. Here’s an overview of the information I will need to begin the process of selling your home. I’m going to start off with the top 5 pieces of information we capture in the listing agreement.
- First off I’m going to need basic information like your name and the address of the property we are listing for sale.
- We also want to agree on what types of offers we can accept.
- We need to include the agreed-upon list price.
- We will also document what my compensation will be when the property is sold.
- One of the most important aspects of a listing agreement is to highlight what items are not included with the sale of the property. For instance, is there a chandelier you want to take with you?
Here is some other important information we will also capture in the listing agreement.
- How I handle multiple offer situations
- Required disclosures
- Indemnification
- Fair housing
- HOA details
- Special Assignments?
- Yard Sign
- Lockbox
- Is the property vacant or leased, how long?
- Tax
- Mediation
- Was or is the house in foreclosure
- Has a notice of default been issued
- State laws
- Internet marketing permission
There may be other information that is tied to state or local regulations but I will make sure to go over these while we are completing the paperwork.